Referral Marketing: Snow Storm Strategies

I got this idea from Beth Caldwell, author of "I Wish I'd Known That! Secrets to Success in Business". She wrote an article about what you can do for your business during a snow storm. So to jump on that band wagon ... here are five things you can do for your referral marketing efforts when the weather turns nasty!

1. Catch up on your Thank You cards to those who have referred you recently.

2. Read your local business paper and add two networking events in your calendar that you can attend.

3. Call your referral partners and see who can attend those events with you.

4. Schedule your referral partner meetings for the next three months.

5. Read a book on referral marketing such as: The 29% Solution or Get More Referrals Now!

And here's a BONUS one ...

6. Send your referral partner's information to ten prospects for them and schedule time in your calendar to follow up.

So ... even if the snow plows don't make it to your street for several days ... or the storms have knocked out your power ... stay focused on your referral marketing plan and how you can continue to help others!