The Go-Giver: A little story about a powerful business idea!
Recently, I got my hands on a copy of the newset book by Bob Burg and John David Mann. I love this book! I wish I had coined the phrase, go-giver ... it's brilliant!
We've all become familiar with the "go-getter" concept. Especially, anyone in sales knows that the best way to be hugely successful is to be a real go-getter! Get out there and get the sale ... no matter what! Work every hour that you can because if you miss an hour, that's the ONE hour that could have closed the deal. Answer your cell phone on the toilet because you've got to be able to help your client whenever and whereever (literally) they need you!
Wrong! Oh so wrong.
This little book is the story of one of those so called go-getters who begins to feel that no matter what he does, the further away his goals seem to be. It's not until this go-getter is taught the true secret of success that his life begins to change. This story brings new life to Dr. Ivan Misner's (my mentor & co-author)phrase, "givers gain".
If you're no where near as successful as you want to be ... pick up a copy of this book. Even though you'll finish it quickly, the message will stay with you forever!
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