It's that time of year when viruses (like this flu virus) run through society ... spreading their discomfort from person to person. It's also that time of year when people do alot more networking due to the many holiday parties jammed within a short amount of time. Viruses LOVE networking events and parties! You can bet they're the first ones to arrive at any function just waiting to shake your hand. These viruses can knock you out of commission and cause your wonderful holiday feast to taste like cardboard in your mouth. Not all viruses are bad when it comes to referral marketing and networking. According to Wikipedia, "viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can also be word-of-mouth delivered or enhanced by the network effects of the Internet.
Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along marketing message voluntarily. Viral promotions may take the form of video clips, interactive flash games, advergames, ebooks, brandable software, images, or even text messages."
So, let's see if you're interested in spreading my new viral marketing message to your contacts. Check out this website http://www.29percentvideo.com/. Then, spread the word ... share it with your contacts ... ask them to view it too! Let's see if viral marketing is all it's cracked up to be.
In the meantime ... wash your hands ALOT. Especially before, during, and after a networking event. And never touch your nose!
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