This is one of my favorite times of year ... Christmas! I love everything about it ... family, friends, traditions, snow, lights, giving, decorating, HO trains, cookies, parties, gifts, and the smell of a freshly cut Christmas tree!Every year, the first Saturday of December is booked for "tree day!" We typically make a day of it and drive about an hour to a massive tree farm. This year, it was a perfect day ... cold with some light snow in the air. Our new dog went along for the first time (what a trip!) If you've ever searched a "wild" tree farm for your perfect tree ... you can envision the challenge. We don't like to hop from farm to farm so knowing what we want before we leave the house is important.
For me, the "right tree" is about 9 ft. tall (to allow some trimming), spruce of some kind (stiff branches allow for heavy ornaments), lots of air space (for LOTS of ornaments), straight trunk, and nice top to hold the star. Knowing what we're looking for makes it alot easier to find the tree. This one? No. This one? No. This one? YES! (Yes ... that's the one we brought home!)
Imagine how much easier it could be for your referral partners to find the RIGHT referrals for you if you knew exactly what you wanted? I talk to too many people who can't really describe their preferred client. If YOU can't describe your preferred client ... how can anyone find it for you?! It has to be frustrating to your referral partners when they work so hard to bring you a referral only to find out that it's not what you wanted. Help them to help you ... know exactly what you want and teach them how to find it for you!
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