TEAM ... Together Everyone Achieves More!Think about how this applies to referral marketing and more specifically, YOUR referral marketing team. How do you build team spirit so that other people want to bring you business?
Team spirit doesn't just happen. The team leader (you) must provide the motivation and incentive to reach the target goal of the team. What is the target goal of the team? If you can't answer that question, that's where you need to start. Do you want to generate referrals for each other? How many? by when? How many new clients do you want to find for your team members in 2007? Is this a part of your business goals? Why not?
In referral marketing, in order for your team to ultimately generate more referrals, the team members must spend time together to build a bond of friendship, trust, and credibilty. I am constantly looking for ways to bring my team members together. Sometimes I organize a function and other times, I encourage that all of us attend something together. Whatever it is, your team needs to be motivated and inspired. When you accomplish this ... you create team spirit! When you have team spirit, together you really do achieve more!
What do you do to motivate your referral team?
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