Thursday, January 10, 2008

Referral Marketing: Invisible Forces at Work

May the FORCE be with you!
I sure hope the force IS with you because if it's not, it quite possibly could be AGAINST you! In networking, that would be a really bad thing.


From my perspective, there are three invisible forces at work while you're networking. This blog entry will address the one that has the potential to cause irreversable damage to you, your business, and your image! It's known as the force of REPULSION.

It's absolutely amazing to me what people do when they're networking that will actually repel people away from them. Here are five of the most common mistakes I've seen people make while networking that pushes people away or instantly raises that invisible wall.

1. Shoving your business card onto someone who has not asked for it! Stop selling!
2. Looking beyond someone when you're speaking to them to see who you'd rather be talking to!
3. Verbally throwing up on someone as you talk and talk all about YOU!
4. Walking around with your hands full of food ... sending the message that you're really there for the food, not the people.
5. Hanging around with the clique from your office ... no one feels comfortable breaking into a clique!

Are you guilty of any of these? If so, you're engaging the force of repulsion ... not a good thing for you, your business or your image! Take note that you can control the forces of networking.
Do you prefer to have the forces working for you or against you?

Stay tuned for part two and three of "the invible forces of networking".

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