A new book has just entered onto the business networking book shelves! "Truth or Delusion? Busting Networking's Biggest Myths" written by Dr. Ivan Misner and his co-authors Mike Macedonio and Mike Garrison is a new release and at the top of Amazon's business book list.I am big fan of Dr. Ivan Misner. He is the founder of the largest referral organization in the world, Business Network International. I can always depend on the high quality of his material. His books never fail to educate, motivate and inspire me to be a more effective networker.
Truth or Delusion is no different. This small book packs a huge punch! It helps to clarify the true meaning of networking and referral marketing. It's an easy read ... I had a hard time putting it down. Every topic in the book has value.
I recommend that business owners, sales professionals and recent college graduates find the time to read this book. You will get a high return on your investment!
What other networking or business books have been powerful for you?
No comments:
Post a Comment